Nurturing the greatness in every child - and in you.

Join one of Australia’s Largest Leading Early Education Providers!  

At G8 Education, we’re on a mission to shape the future! With 350+ early education and care centres under 21 brands, our 7,000+ dedicated team members nurture over 40,000 children every day.  

As an ASX listed growth company, we’re committed to empowering, rewarding, and supporting every team member – from our centre educators to our leadership and support team.  

The Opportunity 

Working closely with the National Marketing Manager – Campaigns, the Marketing Lead will play a key role in supporting the delivery of marketing initiatives across G8 Education’s network of early learning centres.

This hands-on role is responsible for coordinating and executing a broad range of marketing activities, including social media management, content creation, community engagement, newsletters, digital platform maintenance and marketing administration. You will work collaboratively with stakeholders across the business to ensure content is engaging, accurate, compliant and aligned with brand objectives.

This is an excellent opportunity for a highly organised and creative marketing professional who enjoys balancing content, digital engagement and operational support in a fast-paced, purpose-driven environment.

Key Responsibilities

• Coordinate and execute social media activity across multiple brands and channels using Hootsuite, ensuring content is scheduled accurately and delivered in line with campaign objectives and brand guidelines.
• Support content creation initiatives, including sourcing and curating user-generated content (UGC), developing engaging social content, and assisting with content planning.
• Monitor and engage with online communities by responding to comments, messages and enquiries in a timely and professional manner, helping to build positive brand sentiment and audience engagement.
• Maintain and update online aggregators and directory listings to ensure accurate, consistent and up-to-date centre and brand information across all platforms.
• Coordinate the development and distribution of marketing newsletters, ensuring content is relevant, engaging and aligned with business priorities.
• Manage and upload video content to YouTube, including optimisation of titles, descriptions, tags and channel organisation to maximise visibility and engagement.
• Oversee marketing inbox management, ensuring enquiries are actioned, escalated or responded to appropriately and within agreed timeframes.
• Conduct monthly National Quality Framework (NQF) and funding audits to ensure marketing materials, centre information and related communications remain compliant and accurate.
• Collaborate with internal stakeholders across Marketing, Operations and Centre teams to support the successful delivery of marketing initiatives and business objectives.
• Monitor activity performance, provide reporting insights and identify opportunities for continuous improvement across marketing channels and campaigns.

About You 

• Previous experience in marketing, social media, digital content or communications.
• Strong understanding of social media platforms, content creation and community engagement.
• Excellent organisational skills with the ability to manage multiple priorities and meet deadlines.
• Strong written and verbal communication skills with a keen eye for detail.
• Experience with Hootsuite, email marketing platforms and digital content management tools is highly desirable.
• Collaborative and proactive, with the ability to build effective relationships across teams.
• Hold a valid Working with Children Check or willingness to obtain upon commencement.

Benefits at G8

• Competitive salary package (base salary + annual bonus)
• Hybrid working conditions with 3 days in office and 2 from home.
• Monthly RDO
• Located at our state-of-the-art Central Gold Coast Support Office
• Career development opportunities as part of a large ASX-listed company 
• Access a 50% discount on early education and childcare fees at any G8 Education Centre. 
• Exclusive access to our G8 Rewards Program with benefits across more than 600 retailers, exclusive cash discounts and more!

Find out more here: G8 Education

United by purpose. Guided by values.

At G8 Education, we’re proud to celebrate, support, and inspire our 10,000+ team members as they make a lasting difference in the lives of children and their own.

Driven by our purpose “to nurture the greatness in every child to grow, thrive and learn” and guided by our values, we’re shaping bright futures for children, families, communities, and each other.

Our values: Safety First & Always, Thriving Together, Owning the Outcome, Being the Difference, Building Bright Futures.

Our Recruitment Process

G8 Education is a committed advocate for child protection, safety and wellbeing. We have a zero tolerance for any form of child abuse or harm. The safety and wellbeing of children will always be our priority, and all team members are expected to embrace this shared commitment. 

Our recruitment process involves several checks including, the possibility of psychometric testing which will be discussed during the initial stage of the recruitment process.  

We also may require a police check along with verification of qualifications and right-to-work status. 

Please note the advertising closing date is indicative only.  G8 Education reserves the right to close the advertisement before this date is reached. Therefore, it is encouraged that you submit your application as soon as possible.